On-going consolidation in mobile markets in Europe significantly impacts country market structure Competition to increase especially in Eastern Europe

Released on: November 21, 2007, 2:57 am

Press Release Author: InfoCom

Industry: Telecommunications

Press Release Summary: According to the newest edition of Mobile Quarterly
Monitoring - Subscriber Market Share, from InfoCom, the independent market analyst
specialist, during 2Q07, the merger and acquisition activities of telecom companies
and groups as well as the entry of new market players had a significant impact on
the market shares based on subscribers of several mobile operators in Europe.

Press Release Body: Stuttgart, Germany - 22nd November 2007 - According to the
newest edition of Mobile Quarterly Monitoring - Subscriber Market Share, from
InfoCom, the independent market analyst specialist, during 2Q07, the merger and
acquisition activities of telecom companies and groups as well as the entry of new
market players had a significant impact on the market shares based on subscribers of
several mobile operators in Europe.

In Europe, TeliaSonera acquired MVNOs in Denmark and Latvia, through its local
subsidiaries TeliaSonera Denmark and Latvian Mobile Telephone (LMT) increasing the
group's subscriber base. TeliaSonera Denmark gained 235 000 subscribers thanks to
the acquisition of debitel, a Danish MVNO that previously used Sonofon's network,
increasing its market share based on mobile subscribers increased by 4% to 23.3%.

In Greece, the consolidation of Q-Telecom's mobile operations with its parent, Wind
Hellas Telecom (formerly TIM Stet Hellas) also resulted in a substantial growth in
Wind Hellas Telecom's market share, which increased 8.4% to 28.6% in 2Q07. Despite a
significant market share jump, positioning of the three mobile carriers remained
unchanged with Wind Hellas Telecom ranking third after Cosmote and Vodafone,
respectively.

Trends in the mobile penetration rates in Western Europe monitored during the
quarter indicate the over-saturation of these markets: only two countries had
penetration rates below 100% - Belgium with over 96% and France with 82%. And the
same trend may be observed in Eastern Europe, where only Slovenia, Hungary and
Slovakia had penetration rates below 100% among the ten countries monitored in the
region. It is expected that in 3Q07, competition will increase in the Polish and
Montenegrin mobile markets as Polish MVNO P4 plans to transfer its mobile traffic to
UMTS network, currently under construction, and Montenegrin mobile operator m:tel, a
subsidiary of Telekom Srbija, launched commercial services in July 2007.

Please visit http://www.infocom-de.com/pressarchives/press_221107.html to see the
graph.
Fig. 1- Subscriber penetration rates in a selection of Eastern European countries
(2004-2008)

About Mobile Quarterly Monitoring - Subscriber Market Share: the Mobile Quarterly
Monitoring - Subscriber Market Share is currently available on a yearly subscription
basis. It provides a large amount of indicators - among which market size and
shares, by carrier - for over 30 countries worldwide - among which Hong Kong,
Singapore and Turkey recently added as part of our ongoing product development
efforts - with forecasts until 2010.
Mobile Quarterly Monitoring - Subscriber Market Share is only one of several
Quarterly Monitoring Services that InfoCom provides. To know more, please contact
us.

About InfoCom
InfoCom is a market research and consultancy company with almost 20 years experience
providing strategic analyses and planning assistance to stakeholders in the
telecommunications, IT and multimedia industries. InfoCom's independent and
fact-based analyses highlight trends and opportunities, supporting decision makers
to understand market dynamics in order to improve their competitive advantage.
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